Unlocking Your Earnings: A Deep Dive into Big3 League Salaries

For talented basketball players seeking a professional career, the path has traditionally led through the NBA or international leagues. However, the rise of the Big3, a professional 3-on-3 basketball league founded by Ice Cube and Jeff Kwatinetz, has created a dynamic and financially viable new avenue. For former NBA stars and elite basketball talents, the league offers a chance to continue their careers on a major stage. But what does a Big3 league salary actually look like?
While specific contracts are private, a clear picture of player earnings has emerged. A typical player can expect a base salary of around $10,000 per game, leading to a regular-season income of approximately $80,000. However, with performance bonuses and a unique revenue-sharing model, top players on championship teams can earn well over $100,000 for the season. This article will break down the salary structure, the factors that influence it, and the career outlook for this exciting profession.
What Does a Big3 League Player Do?

A Big3 League player is a professional athlete competing at the highest level of 3-on-3 basketball. The role extends beyond just playing in the games, which take place in a traveling, city-to-city tour format during the summer.
Key responsibilities include:
- Training and Conditioning: Maintaining peak physical fitness to compete in a fast-paced, physical game.
- Competition: Playing in weekly games during the eight-week regular season, plus playoffs and the championship.
- Strategy and Teamwork: Working with coaches and teammates to master the unique rules of the Big3, such as the 4-point shot and the "Bring the Fire" rule.
- Promotion and Media: Acting as an ambassador for the league, participating in media interviews, fan meet-and-greets, and other promotional events that help grow the league's brand.
Average Big3 League Salary

Unlike the multi-million dollar annual contracts of the NBA, the Big3 employs a more direct, performance-centric pay structure. The salary is best understood as a combination of base pay and substantial bonuses.
- Base Salary: The most widely reported figure, confirmed by sources like CNBC, is a base payment of $10,000 per player, per game played. With an 8-game regular season, this amounts to a baseline of $80,000 for players who compete in every game.
- Salary Range: The real variance in pay comes from performance. While a player on a non-playoff team might make the baseline $80,000, a captain or star player on a championship-winning team can earn significantly more. Total earnings for top-tier players can push past $150,000 when prize money is factored in.
The Big3 has a unique compensation model where, according to a Boardroom report, players receive 52% of league revenue. This prize pool is distributed based on team performance, heavily incentivizing winning.
Key Factors That Influence Salary

The base salary provides a solid foundation, but several key factors determine a player's ultimate take-home pay. This is a highly meritocratic system where performance and status directly translate to income.
### Player Role and Status
A player's standing on a team is a primary determinant of their earning potential. The league is structured with Captains, Co-Captains, and general roster players, each with a different stake in the team's success.
- Captains and Co-Captains: These are typically former NBA stars or players with significant name recognition. According to CNBC, they receive a larger percentage of the team's bonus and prize money. For example, a championship team's prize money is not split equally; the captains take a larger share, reflecting their leadership and marketing value.
- Roster Players: While they receive the standard base salary, their share of the prize money is smaller than that of the captains.
### Team Performance
This is the single most important factor in a Big3 player's salary. The league's revenue-sharing model is designed to reward winning above all else.
- Regular Season Wins: Each victory contributes to a team's final ranking.
- Playoff Advancement: Teams that make the playoffs receive a significant portion of the prize money pool.
- Championship Bonus: The team that wins the Big3 Championship receives the largest share of the prize money. A 2018 Forbes article highlighted that the championship team took home a bonus of several hundred thousand dollars to be split among its members, with the captain receiving the largest portion. This structure means a player's earnings can nearly double by winning the title.
### Geographic Location
Unlike traditional careers, geographic location does not directly impact a player's salary in the Big3. The league operates as a traveling tour, with all teams competing in the same city each week. Therefore, there is no salary variation based on a player's home base or a team's designated city. The primary financial factor is performance within the league structure itself, not location.
### League Revenue and Growth
As a private entity, the Big3's financial health directly dictates the size of the player prize pool. Because players receive a majority share of league revenue, any growth in the league's business positively impacts their earning potential. Factors driving this include:
- Television and Streaming Deals: The league’s partnership with major networks like CBS increases its visibility and revenue, directly funding player salaries.
- Sponsorships: As the league attracts more corporate sponsors, the revenue pool grows.
- Ticket and Merchandise Sales: A growing fan base that buys tickets and merchandise contributes to the overall financial success that players share in.
### Individual "Star Power" and Endorsements
While the league's pay structure is standardized, a player's personal brand and history play a significant role in their overall career earnings.
- Star Power: High-profile players like Joe Johnson or Rashard Lewis draw fans and media attention, making them invaluable assets to the league. This "star power" is often why they are designated as captains, giving them access to the higher tiers of the bonus structure.
- Personal Endorsements: The visibility gained from playing on a nationally televised platform like the Big3 allows players to secure personal endorsement deals. These contracts are separate from their league salary and can represent a substantial income stream for well-known athletes.
Job Outlook

While the U.S. Bureau of Labor Statistics (BLS) does not track data specifically for the Big3 League, it does project a 12% growth for all athletes and sports competitors between 2022 and 2032, which is much faster than the average for all occupations.
The outlook for the Big3 itself appears strong and promising. The league has demonstrated stability and growth since its inception in 2017. Key positive indicators include:
- Consistent Media Coverage: The league maintains a strong media presence and a multi-year broadcast deal with CBS Sports.
- Attracting Talent: The Big3 continues to attract high-level former NBA players, which legitimizes the quality of competition and enhances its entertainment value.
- Expanding Fanbase: The tour-based model has successfully cultivated fanbases in cities across the country.
For players, this translates to a stable and potentially growing career opportunity that serves as a powerful alternative to playing overseas or retiring.
Conclusion

A career as a Big3 league player offers a unique and financially rewarding opportunity in the landscape of professional sports. While the salary might not reach the staggering heights of the NBA, it provides a respectable income with significant upside potential.
Here are the key takeaways for any prospective player:
- Solid Base Pay: Expect a foundation of approximately $80,000 for a full regular season.
- Winning is Everything: Your earning potential is directly tied to your team's success. The bonus structure heavily favors playoff and championship teams.
- Status Matters: Being a Captain or Co-Captain gives you a larger share of the prize money.
- The League's Growth is Your Growth: As the Big3 continues to succeed, the revenue-sharing model ensures that player compensation will rise with it.
For elite basketball players looking to extend their careers, monetize their skills, and compete on a national stage, the Big3 is more than just another league—it's a legitimate and exciting professional pathway.